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Which sampling method is particularly useful when the researcher is trying to study hard-to-reach populations?

A. Convenience Sampling
B. Snowball Sampling
C. Purposive Sampling
D. Quota Sampling
Correct Answer: B. Snowball Sampling

Snowball Sampling is correct because it leverages existing social networks, allowing researchers to access hidden or hard-to-reach populations through referrals from initial participants.

  • Convenience, Purposive, and Quota sampling do not inherently facilitate access to such groups as effectively.

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