Correct Answer:
B. Automating repetitive tasks
Macros in MS Word are powerful tools designed to automate repetitive tasks. They allow users to record a series of commands, keystrokes, and mouse clicks, and then play them back with a single command. This significantly increases efficiency by performing complex or frequent operations automatically. While macros can involve formatting text, creating tables, or inserting images, their fundamental purpose is the automation of these or other tasks, not performing them manually. Options A, C, and D describe specific actions, not the overarching function of a macro.